I THINK WE SHOULD ADD MORE STORY HERE

Rooted in the spirit of Asmara and defined by the cosmopolitan rhythm of New York, Áwet has created a brand
that exists between worlds: a dialogue of heritage and modernity, tradition and reinvention. This duality informs
every collection, where precision of cut meets understated elegance, and garments are conceived not as trends,
but as timeless expressions of individuality.
For Áwet, clothing carries responsibility. Each piece honors the artisans who bring it to life, while empowering the
individuals who wear it. Beyond aesthetics, his work is dedicated to cultivating a culture of inclusivity, offering a
platform to diverse voices and celebrating the richness of community.
ÁWET New York is a vision of belonging, a space where heritage becomes contemporary, where luxury is measured
not in excess, but in authenticity and purpose. Through his leadership, Áwet continues to weave a narrative that
transcends fashion, creating collections that embody both memory and possibility.  A journey shaped by craft
and celebration.